What if we told you that you could clean, condition and beautify your hair without using shampoo… ever again?
Clean hair without shampoo might seem counter-intuitive, but the Unwash hair care system is all about shattering conventional hair care wisdom with real results. Unwash gently cleanses hair by removing dirt and surface build-up without stripping hair of its natural moisture.
So how does it work? Conditioner washing, or co-washing, works by ridding hair of dirt, excess oils and product build-up, without the use of harsh chemicals often found in shampoos that can lead to hair damage. Co-washing helps balance your scalp’s natural oil production to its optimal state, leaving your hair clean, healthy and never greasy.
What’s wrong with shampoo? There are plenty of all-natural, quality shampoos that don’t cause excess damage to hair, but there are many more that strip hair strands of beneficial oils that protect and moisturize hair. By leaving out the moisture-stripping chemicals that damage hair, Unwash products allow your hair’s natural oil production to do what it was intended to do—provide your hair with beneficial moisture for healthy hair growth and gorgeous shine.
Is it really cleaning hair if it doesn’t lather? Definitely. Shampoo commercials have engrained an image in our minds of what getting our hair clean should look like—we need to scrub until big soapy suds form from the lather-inducing products. In reality, the foaming agents in most of these shampoos are drying chemicals that can even be dangerous to your health. Usually they are some form of sulfates, which really have no business being scrubbed into your scalp. Your hair care products don’t need to lather and foam to do a superior cleaning job. This is simply a misconception that’s been perpetuated by shampoo companies that use these harsh chemicals in their products.
Ready to Unwash your hair? Start your journey to a shampoo-free clean with the Unwash Rethink Clean Starter Kit. The kit includes Unwash Bio Cleansing Conditioner, Unwash Anti-Residue Rinse and Unwash Hydrating Masque.
Have you tried co-washing? Let us know about your experience in the comment section! For more healthy hair tips, visit the Fashion and Beauty Store blog frequently, and be sure to follow us on Facebook and Twitter.
